A new social media app created with the input of Sir Tim Berners-Lee (inventor of the World Wide Web) is looking to take on Facebook. The creators of the ad-free platform claim users of Mark Zuckerberg’s juggernaut service are “fed up with Facebook and Twitter because of their political bias, election interference and privacy violations.”
The app, MeWe, calls itself the “Anti-Facebook” and offers the industry’s first Privacy Bill of Rights offering members control of their data, newsfeeds and overall privacy on the platform. The app’s latest push for members comes on the heels of an op-ed in the New York Post by MeWe founder and CEO, Mark Weinstein: “Why social media censorship is worse than useless.”
The creators of the MeWe social media platform want to offer a more private form of “anti-Facebook.” AFP/GETTY IMAGES
The MeWe Privacy Bill of Rights includes the following points:
• You own your personal information & content. It is explicitly not ours.
• You never receive targeted third-party advertisements or targeted third-party content. We think that’s creepy.
• You have full control over your newsfeed and the order of how posts appear.
• We do not manipulate, filter, or change the order of your newsfeeds. Only you can do that.
• Permissions & privacy are your rights. You control them.
• You control who can access your content.
• You can opt out of our member directory to protect your privacy.
• We do not sell your personal information to anyone.
• Your face is your business. We do not use facial recognition technology.
• You have the right to delete your account and take your content with you at any time.
Weinstein gave a TEDx Talk earlier in the year describing what he called the “surveillance capitalism” business model of current mainstream social media platforms. MeWe vows to abide by no commercial or political bias. It features no ads, no news-feed manipulation and no monitoring of user feeds. Member data is not for sale to advertisers, marketers or politicians.
According to the platform’s in-house analysis, MeWe has 8 million members now and looks to have 40 million by the end of 2020.
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